Why Outsourcing Your Sales Pipeline Usually Fails
The agencies aren't broken. The timing is. Here's the sequence most founders get backwards — and the real cost of pouring money into pipeline before the architecture exists to make it productive.
When Should You make Your First Sales Hire? (Later Than You Think)
There's a moment every founder hits where the answer feels obvious: I need to hire someone for this.
And it makes complete sense. You can't do everything yourself. You need a dedicated revenue person. Once you have them, things will move.
But what if the hire wasn't bad? What if the system they walked into was?
The 9-month hire cycle is one of the most expensive mistakes a scaling company makes — and it happens so often it barely registers as a mistake anymore. In this post, we break down why most first sales hires fail before they ever had a chance, and what you need to build before you bring anyone on.
The answer to "when should I hire?" is almost always: later than you think.